Bonus: Ready-to-Use Assets

Lead Magnet Template: 5 Quick Wins for Email Marketing (Checklist)

Title: 5 Quick Wins for Email Marketing
Subtitle: Simple Steps to Grow Your List and Boost Your Results

Introduction:
Want to get better results from your email marketing—fast? This checklist gives you 5 actionable steps you can implement today, even if you’re a complete beginner.

• Choose a reputable autoresponder. Don’t use your personal Gmail or Yahoo for bulk emails. Pick a trusted service like Aweber, Mailvio, GetResponse, or ConvertKit.
• Create a valuable lead magnet. Offer something your audience wants (like a checklist, guide, or template) in exchange for their email address.
• Build a simple squeeze page. Use a clean, focused landing page with a strong headline, bullet points, and a clear call-to-action button.
• Send a welcome email series. Set up an automated sequence to greet new subscribers, deliver your lead magnet, and introduce yourself.
• Offer value before you pitch. Share tips, stories, and resources in your emails before you promote an offer. This builds trust and increases sales.

Autoresponder Welcome Series (5 Emails)

Email 1: Welcome & Lead Magnet Delivery

Subject: Welcome! Here’s your free checklist

Hi [First Name],
Thank you for signing up!
Here’s your download link: [insert link]
Over the next few days, I’ll send you more tips to help you master email marketing.
To your success,
[Your Name]

Email 2: Who I Am & What to Expect

Subject: Your email marketing journey starts here

Hi [First Name],
I’m [Your Name], and I’m excited to help you grow your list and get more results from email marketing.
Here’s what you can expect:
– Actionable tips
– Real-world examples
– Simple strategies you can use right away
If you have any questions, just reply to this email!
Talk soon,
[Your Name]

Email 3: Quick Win + Soft Pitch

Subject: Quick win: [Tip or resource]

Hi [First Name],
Here’s a quick tip to boost your open rates:
[Insert actionable tip, e.g., “Use curiosity in your subject lines to get more opens.”]
If you want more step-by-step help, check out my [main offer/resource]: [link]
To your success,
[Your Name]

Email 4: Common Mistakes & How to Avoid Them

Subject: The #1 mistake most beginners make

Hi [First Name],
Want to know the biggest mistake I see new email marketers make?
[Describe mistake, e.g., “Only sending emails when they want to sell something.”]
The fix:
Send value regularly—tips, stories, and resources—so your list stays engaged.
If you want a shortcut, check out [main offer/resource]: [link]
To your success,
[Your Name]

Email 5: What’s Next + Call to Action

Subject: What’s next on your email marketing journey?

Hi [First Name],
You’ve now got the tools to start building your list and sending better emails.
If you want to take things to the next level, I recommend [main offer/resource]: [link]
If you have any questions or want to share your progress, just hit reply—I read every response!
To your success,
[Your Name]

Promo Email Swipes

1. Presell Email

Subject: Are you ready to master email marketing?

Hi [First Name],
I’ve been working on something special to help you [achieve result].
Keep an eye on your inbox—I’ll share all the details soon!
To your success,
[Your Name]

2. Launch Email

Subject: It’s here! The complete beginner’s kit

Hi [First Name],
The wait is over—my [Product Name] is now live!
It’s packed with step-by-step training, checklists, and real-world examples to help you [achieve result].
Grab your copy here: [link]
See you inside,
[Your Name]

3. Reminder Email

Subject: Don’t miss these bonuses!

Hi [First Name],
Just a quick reminder—when you grab [Product Name] today, you’ll also get exclusive bonuses:
– [Bonus 1]
– [Bonus 2]
Get everything here: [link]
To your success,
[Your Name]

4. Bonus Email

Subject: Special bonus just for you

Hi [First Name],
I wanted to do something extra for you—so when you grab [Product Name] today, you’ll get [Bonus Description] absolutely free.
Don’t miss out: [link]
To your success,
[Your Name]

5. Closing Email

Subject: Final call: [Product Name] closes tonight

Hi [First Name],
This is your last chance to get [Product Name] (and all the bonuses)—the doors close at midnight!
Grab it here: [link]
If you have any questions, just reply!
To your success,
[Your Name]

Tracking Sheet: Email Campaign Tracking Table

• Date Sent: The date you sent the email
• Campaign Name: Name of your campaign
• Email Type: Launch, Promo, Reminder, Value, Re-engagement, etc.
• Subject Line: The subject line used
• Segment: Audience segment (All, VIP, Inactive, etc.)
• A/B Test: Test group (A, B, None)
• Sent: Number of emails sent
• Opens: Number of opens
• Open Rate: Formula: =IF(G2<>"",H2/G2,"") (auto-calculates as you drag down)
• Clicks: Number of clicks
• Click Rate: Formula: =IF(G2<>"",J2/G2,"")
• Conversions: Number of sales/signups
• Conversion Rate: Formula: =IF(G2<>"",L2/G2,"")
• Revenue: Total revenue from this email
• Notes: Any notes or observations

How to use: Copy this table into Google Sheets for full functionality. Format the Open Rate, Click Rate, and Conversion Rate columns as percent, and Revenue as currency.

Pro Tip: Review your stats weekly to spot trends and improve your campaigns. Use filters and charts in Google Sheets for advanced tracking.